EoE Awareness on the Move: APFED’s National Transit Campaign Launches

We’re proud to announce the launch of APFED’s first nationwide awareness campaign for eosinophilic esophagitis (EoE), now live in San Diego and rolling out across the country in 2025!

This historic effort marks a significant milestone for the EoE community. This often-overlooked and misunderstood disease is receiving the large-scale public visibility it deserves. Through striking billboards, digital transit ads, and online engagement, we’re sparking vital conversations about EoE—starting with its most common symptoms.

An estimated 1 in 700 Americans lives with EoE, yet many go years without an accurate diagnosis. Our campaign aims to change that by educating the public about symptoms and encouraging individuals to speak with their doctors. It builds on the momentum of our Nasdaq billboard campaign in Times Square in New York City last year and is now reaching communities nationwide.

Where You’ll See Our Campaign

Airport Digital Displays:

• Denver Int’l Airport – Sept. 8 – Oct. 5
• Chicago Midway Airport – Oct. 27 – Nov. 23
• Chicago O’Hare Airport – Oct. 27 – Nov. 23
• Baltimore/Washington Int’l Airport  – June 30 – July 27

Mass Transit:

• Boston’s MBTA Subway Red & Green Lines – October (dates TBD)
• Orlando’s Brightline high-speed rail – Nov. 3-28
• Anaheim pedestrian kiosks – Dates TBD

Help Us Amplify the Message
We invite you to join us in spreading awareness. If you see one of our ads in your city:

1. Snap a photo
2. Share it on social media with #APFEDEoE
3. Tag your location

Each share helps raise awareness, spark earlier diagnoses, and improve care for those living with EoE. Together, we’re shining a light on this often-overlooked disease. Stay tuned—our campaign is just getting started as it rolls out nationwide!

We are grateful to Sanofi, Regeneron, and Takeda for their generous support in helping APFED bringing this national awareness campaign to life and helping to shine a  spotlight on EoE!